A cohesive online presence is an investment that helps build trust with potential clients, make your business look more legit, stand out from your competitors and most importantly grow.

Potential clients will research and consider their options before deciding to purchase from you, so it’s important that your branding and website is memorable and makes a lasting impression.

aspect price list

BRANDING AND DESIGN

Together we will go through the inner workings of your business and what makes it unique. I will provide you with an in-depth questionnaire, and from your answers and our collaboration, I will craft a digital Brand Strategy for you and your business (approx 2,000-3,000 words/ 24 pages) that will set the foundation for your brand. 

BRAND STRATEGY

THE ESSENTIAL FOUNDATIONS

$695

Outline a clear path for your brand’s development. Through a collaborative and insightful process, we delve deep into the core of your brand, uncovering its unique narrative and positioning it for maximum impact. From defining your brand’s purpose and vision to crafting a tone of voice that speaks directly to your target audience, my comprehensive approach ensures your brand not only stands out but also stands for something meaningful.

2-3 weeks

  1. Collaboration session (2 hours, in person or via Zoom)

  2. Strategy creation (approx 2,000 – 3,000 words / 24 pages)

  3. Brand core:
    Purpose
    Vision
    Mission
    Values

  4. Brand Positioning:
    Client avatar (summary)
    Client profile x4 (demographics, psychographics, backstory, pain points, decision making, purchase journey, post-purchase transformation)
    Brand differentiators
    Positioning statement
    Buzzwords
    Emotional impact
    Service benefit

  5. Messaging:
    Pillars
    Proof points
    Brand word library
    Avoid words
    Brand phrases
    Tone of voice

Winchester Financial was given logo drafts from a designer and wasn't happy with their options I modernized the logo to be more sleek and relevant to the financial industry

Winchester Financial came to Aspect with logo drafts from another designer and wasn’t happy with their options. Watercolor leafs were sending unclear messages about the company’s purpose and the layout was scattered without visual hierarchy. I modernized the logo to be sleek and relevant to the financial industry, giving a clean layout to highlight the strength and confidence Winchester Financial brings to its clients.

BRAND IDENTITY

THE VISUAL CORE OF YOUR BRAND

$1,595

I’ll design a comprehensive visual identity suite that authentically represents your brand’s essence and resonates with your target audience. From crafting a range of captivating logo marks to defining your brand’s visual elements and style guidelines, I’ll ensure that every aspect of your brand identity reflects your unique story and values.

4-6 weeks

  1. Everything from the Brand Strategy package, with the addition of a brand identity suite including:

      1. Brand concepts x2
      2. One round of revisions
      3. Mood boarding images
      4. Primary logo
      5. Secondary logo
      6. Brand mark
      7. File export in various file types: jpg, png, svg, and pdf, with various colors: full color (where applicable), reverse, mono, grayscale, RGB, CMYK, Pantone U and Pantone C.
      8. All files clearly stored and labeled for ease of use.
      9. Color palette
      10. Typography selection / hierarchy
      11. 2x in-use mockup
      12. Full style guide
      13. Email footer design

WORDPRESS WEBSITE DESIGN & DEVELOPMENT

brand crafted homepage video

signature Website

recommended for service-based businesses

$4,995

Your business is ready to grow, and my Signature WordPress Website Development package is designed to showcase its full potential online. With a focus on creativity, functionality, security, SEO and user experience, I’ll craft a stunning and fully responsive website that not only attracts attention but also converts visitors into customers. From intuitive navigation to seamless integration of brand elements, your website will be a true reflection of your brand’s identity and values, setting you apart in the digital landscape.

4-6 weeks

  1. Consultation Call
  2. WordPress website design and build (up to 10 pages)
  3. Blog design and build (3 blogs, collection page + template)
  4. Coming Soon page
  5. 404-page build
  6. Testing across devices
  7. Google analytics set up and integration
  8. SEO best practice (plugin installation and setup, compressing images, alt tags etc)
  9. Copy editing for SEO purposes
  10. Google + Bing search console set up and submission
  11. Facebook Pixel installation
  12. Instagram feed integration
  13. Two rounds of design amendments
  14. Access to premium agency-level plugins and themes for 1 year
  15. Website mockup video and static image to share upon launch
  16. 3 months free Hosting
  17. Two weeks tech support post go live
  1. Add copy to any website for $200 per page or blog post for up to 800 words. 
  2. Additional pages for $300
  3. Additional blog posts for $100
aspect ecommerce website

e-commerce website

sell online with ease

$7,995

Elevate your online store with a website design that is tailor-made for businesses poised for significant growth. Leveraging advanced e-commerce technologies, I will build your website to focus on ease of use, security, SEO, and seamless user engagement. From sophisticated product displays to optimized checkout processes, every aspect of your site will be fine-tuned to boost conversion rates and foster customer loyalty. Experience a cutting-edge online store that not only showcases your products but builds your brand’s presence in the competitive digital marketplace.

8-10 weeks

  1. Consultation Call
  2. WordPress website design and build (up 10 to pages)
  3. Blog design and build (3 blogs, collection page + template)
  4. Shop page design and build
  5. Product page design and build
  6. 10 X product upload
  7. Stripe + PayPal payment portal integration 
  8. Cart + checkout design and build
  9. Search + 404 page build
  10. Abandon cart email design and build
  11. Testing across devices
  12. Google analytics set up and integration
  13. Facebook Pixel installation
  14. Instagram feed integration
  15. SEO best practices (plugin installation and setup, compressing images, alt tags etc)
  16. Copy editing for SEO purposes
  17. Google search console set up and submission
  18. Two rounds of design amendments
  19. Access to premium agency-level plugins and themes for SEO for one year
  20. Website mockup video and static image to share upon launch
  21. 3 months free Hosting
  22. Two weeks tech support post go live
  1. Add copy to any website for $200 per page or blog post for up to 800 words. 
  2. Additional pages for $300
  3. Additional blog posts for $100

WORDPRESS WEBSITE DESIGN & DEVELOPMENT

$1,995

Landing Page

A basic online presence

Timeline

3-4 weeks

Inclusions

  1. Consultation Call
  2. WordPress landing page design and build (1 page)
  3. Testing across devices
  4. Google analytics set up and integration
  5. SEO best practice (plugin installation and setup, compressing images, alt tags etc)
  6. Copy editing for SEO purposes
  7. Google search console set up and submission
  8. Facebook Pixel installation
  9. Instagram feed integration
  10. One round of design amendments
  11. Access to premium agency-level plugins and themes for SEO
  12. Website mockup video and static image to share upon launch
  13. 3 months free Hosting
  14. Two weeks tech support post go live

Add Ons

  1. Add copy to any website for $200 per page or blog post for up to 800 words. 

$1,995

Landing Page

A basic online presence

Timeline

3-4 weeks

Inclusions

  1. Consultation Call
  2. WordPress landing page design and build (1 page)
  3. Testing across devices
  4. Google analytics set up and integration
  5. SEO best practice (plugin installation and setup, compressing images, alt tags etc)
  6. Copy editing for SEO purposes
  7. Google search console set up and submission
  8. Facebook Pixel installation
  9. Instagram feed integration
  10. One round of design amendments
  11. Access to premium agency-level plugins and themes for SEO
  12. Website mockup video and static image to share upon launch
  13. 3 months free Hosting
  14. Two weeks tech support post go live

Add Ons

  1. Add copy to any website for $200 per page or blog post for up to 800 words. 

$4,995

Essential Website

recommended for service-based businesses

Timeline

4-6 weeks

Inclusions

  1. Consultation Call
  2. WordPress website design and build (5 pages)
  3. Blog design and build (3 blogs, collection page + template)
  4. Coming Soon page
  5. 404-page build
  6. Testing across devices
  7. Google analytics set up and integration
  8. SEO best practice (plugin installation and setup, compressing images, alt tags etc)
  9. Copy editing for SEO purposes
  10. Google + Bing search console set up and submission
  11. Facebook Pixel installation
  12. Instagram feed integration
  13. Two rounds of design amendments
  14. Access to premium agency-level plugins and themes for 1 year
  15. Website mockup video and static image to share upon launch
  16. 3 months free Hosting
  17. Two weeks tech support post go live

Add Ons

  1. Add copy to any website for $200 per page or blog post for up to 800 words. 
  2. Additional pages for $300
  3. Additional blog posts for $100

$7,995

e-commerce website

sell online with ease

Timeline

8-10 weeks

Inclusions

  1. Consultation Call
  2. WordPress website design and build (5 pages)
  3. Blog design and build (3 blogs, collection page + template)
  4. Shop page design and build
  5. Product page design and build
  6. 10 X product upload
  7. Stripe + PayPal payment portal integration 
  8. Cart + checkout design and build
  9. Search + 404 page build
  10. Abandon cart email design and build
  11. Testing across devices
  12. Google analytics set up and integration
  13. Facebook Pixel installation
  14. Instagram feed integration
  15. SEO best practices (plugin installation and setup, compressing images, alt tags etc)
  16. Copy editing for SEO purposes
  17. Google search console set up and submission
  18. Two rounds of design amendments
  19. Access to premium agency-level plugins and themes for SEO for one year
  20. Website mockup video and static image to share upon launch
  21. 3 months free Hosting
  22. Two weeks tech support post go live

Add Ons

  1. Add copy to any website for $200 per page or blog post for up to 800 words. 
  2. Additional pages for $300
  3. Additional blog posts for $100