A cohesive online presence is an investment that helps build trust with potential clients, make your business look more legit, stand out from your competitors and most importantly grow.
Potential clients will research and consider their options before deciding to purchase from you, so it’s important that your branding and website is memorable and makes a lasting impression.
aspect price list
BRANDING AND DESIGN
Together we will go through the inner workings of your business and what makes it unique. I will provide you with an in-depth questionnaire, and from your answers and our collaboration, I will craft a digital Brand Strategy for you and your business (approx 2,000-3,000 words/ 24 pages) that will set the foundation for your brand.
BRAND STRATEGY
THE ESSENTIAL FOUNDATIONS
$695
Outline a clear path for your brand’s development. Through a collaborative and insightful process, we delve deep into the core of your brand, uncovering its unique narrative and positioning it for maximum impact. From defining your brand’s purpose and vision to crafting a tone of voice that speaks directly to your target audience, my comprehensive approach ensures your brand not only stands out but also stands for something meaningful.
Timeline
2-3 weeks
Inclusions
Collaboration session (2 hours, in person or via Zoom)
Strategy creation (approx 2,000 – 3,000 words / 24 pages)
Brand core:
Purpose
Vision
Mission
ValuesBrand Positioning:
Client avatar (summary)
Client profile x4 (demographics, psychographics, backstory, pain points, decision making, purchase journey, post-purchase transformation)
Brand differentiators
Positioning statement
Buzzwords
Emotional impact
Service benefitMessaging:
Pillars
Proof points
Brand word library
Avoid words
Brand phrases
Tone of voice
Winchester Financial came to Aspect with logo drafts from another designer and wasn’t happy with their options. Watercolor leafs were sending unclear messages about the company’s purpose and the layout was scattered without visual hierarchy. I modernized the logo to be sleek and relevant to the financial industry, giving a clean layout to highlight the strength and confidence Winchester Financial brings to its clients.
BRAND IDENTITY
THE VISUAL CORE OF YOUR BRAND
$1,595
I’ll design a comprehensive visual identity suite that authentically represents your brand’s essence and resonates with your target audience. From crafting a range of captivating logo marks to defining your brand’s visual elements and style guidelines, I’ll ensure that every aspect of your brand identity reflects your unique story and values.
Timeline
4-6 weeks
Inclusions
Everything from the Brand Strategy package, with the addition of a brand identity suite including:
- Brand concepts x2
- One round of revisions
- Mood boarding images
- Primary logo
- Secondary logo
- Brand mark
- File export in various file types: jpg, png, svg, and pdf, with various colors: full color (where applicable), reverse, mono, grayscale, RGB, CMYK, Pantone U and Pantone C.
- All files clearly stored and labeled for ease of use.
- Color palette
- Typography selection / hierarchy
- 2x in-use mockup
- Full style guide
- Email footer design
WORDPRESS WEBSITE DESIGN & DEVELOPMENT
signature Website
recommended for service-based businesses
$4,995
Your business is ready to grow, and my Signature WordPress Website Development package is designed to showcase its full potential online. With a focus on creativity, functionality, security, SEO and user experience, I’ll craft a stunning and fully responsive website that not only attracts attention but also converts visitors into customers. From intuitive navigation to seamless integration of brand elements, your website will be a true reflection of your brand’s identity and values, setting you apart in the digital landscape.
Timeline
4-6 weeks
Inclusions
- Consultation Call
- WordPress website design and build (up to 10 pages)
- Blog design and build (3 blogs, collection page + template)
- Coming Soon page
- 404-page build
- Testing across devices
- Google analytics set up and integration
- SEO best practice (plugin installation and setup, compressing images, alt tags etc)
- Copy editing for SEO purposes
- Google + Bing search console set up and submission
- Facebook Pixel installation
- Instagram feed integration
- Two rounds of design amendments
- Access to premium agency-level plugins and themes for 1 year
- Website mockup video and static image to share upon launch
- 3 months free Hosting
- Two weeks tech support post go live
add ons
- Add copy to any website for $200 per page or blog post for up to 800 words.
- Additional pages for $300
- Additional blog posts for $100
e-commerce website
sell online with ease
$7,995
Elevate your online store with a website design that is tailor-made for businesses poised for significant growth. Leveraging advanced e-commerce technologies, I will build your website to focus on ease of use, security, SEO, and seamless user engagement. From sophisticated product displays to optimized checkout processes, every aspect of your site will be fine-tuned to boost conversion rates and foster customer loyalty. Experience a cutting-edge online store that not only showcases your products but builds your brand’s presence in the competitive digital marketplace.
Timeline
8-10 weeks
Inclusions
- Consultation Call
- WordPress website design and build (up 10 to pages)
- Blog design and build (3 blogs, collection page + template)
- Shop page design and build
- Product page design and build
- 10 X product upload
- Stripe + PayPal payment portal integration
- Cart + checkout design and build
- Search + 404 page build
- Abandon cart email design and build
- Testing across devices
- Google analytics set up and integration
- Facebook Pixel installation
- Instagram feed integration
- SEO best practices (plugin installation and setup, compressing images, alt tags etc)
- Copy editing for SEO purposes
- Google search console set up and submission
- Two rounds of design amendments
- Access to premium agency-level plugins and themes for SEO for one year
- Website mockup video and static image to share upon launch
- 3 months free Hosting
- Two weeks tech support post go live
add ons
- Add copy to any website for $200 per page or blog post for up to 800 words.
- Additional pages for $300
- Additional blog posts for $100
WORDPRESS WEBSITE DESIGN & DEVELOPMENT
$1,995
Landing Page
A basic online presence
Timeline
3-4 weeks
Inclusions
- Consultation Call
- WordPress landing page design and build (1 page)
- Testing across devices
- Google analytics set up and integration
- SEO best practice (plugin installation and setup, compressing images, alt tags etc)
- Copy editing for SEO purposes
- Google search console set up and submission
- Facebook Pixel installation
- Instagram feed integration
- One round of design amendments
- Access to premium agency-level plugins and themes for SEO
- Website mockup video and static image to share upon launch
- 3 months free Hosting
- Two weeks tech support post go live
Add Ons
- Add copy to any website for $200 per page or blog post for up to 800 words.
$1,995
Landing Page
A basic online presence
Timeline
3-4 weeks
Inclusions
- Consultation Call
- WordPress landing page design and build (1 page)
- Testing across devices
- Google analytics set up and integration
- SEO best practice (plugin installation and setup, compressing images, alt tags etc)
- Copy editing for SEO purposes
- Google search console set up and submission
- Facebook Pixel installation
- Instagram feed integration
- One round of design amendments
- Access to premium agency-level plugins and themes for SEO
- Website mockup video and static image to share upon launch
- 3 months free Hosting
- Two weeks tech support post go live
Add Ons
- Add copy to any website for $200 per page or blog post for up to 800 words.
$4,995
Essential Website
recommended for service-based businesses
Timeline
4-6 weeks
Inclusions
- Consultation Call
- WordPress website design and build (5 pages)
- Blog design and build (3 blogs, collection page + template)
- Coming Soon page
- 404-page build
- Testing across devices
- Google analytics set up and integration
- SEO best practice (plugin installation and setup, compressing images, alt tags etc)
- Copy editing for SEO purposes
- Google + Bing search console set up and submission
- Facebook Pixel installation
- Instagram feed integration
- Two rounds of design amendments
- Access to premium agency-level plugins and themes for 1 year
- Website mockup video and static image to share upon launch
- 3 months free Hosting
- Two weeks tech support post go live
Add Ons
- Add copy to any website for $200 per page or blog post for up to 800 words.
- Additional pages for $300
- Additional blog posts for $100
$7,995
e-commerce website
sell online with ease
Timeline
8-10 weeks
Inclusions
- Consultation Call
- WordPress website design and build (5 pages)
- Blog design and build (3 blogs, collection page + template)
- Shop page design and build
- Product page design and build
- 10 X product upload
- Stripe + PayPal payment portal integration
- Cart + checkout design and build
- Search + 404 page build
- Abandon cart email design and build
- Testing across devices
- Google analytics set up and integration
- Facebook Pixel installation
- Instagram feed integration
- SEO best practices (plugin installation and setup, compressing images, alt tags etc)
- Copy editing for SEO purposes
- Google search console set up and submission
- Two rounds of design amendments
- Access to premium agency-level plugins and themes for SEO for one year
- Website mockup video and static image to share upon launch
- 3 months free Hosting
- Two weeks tech support post go live
Add Ons
- Add copy to any website for $200 per page or blog post for up to 800 words.
- Additional pages for $300
- Additional blog posts for $100